Effect Of E-Recruitment On Selection Process In Nigerian Banking And Finance Industry

Authors

  • Dr. Odekina Peter Oseni

Abstract

Excellent custom service delivery remains critical to bank’s existence and continuity. Customers
are getting more sophisticated in their quest for bank‘s excellent services and products provision.
Consequently one of the survival options for the banks is customers’ satisfaction orchestrated by talented,
experienced, motivated and high morale workforce. Most banks that are successful today attract and retain
employees with the above qualities through effective recruitment procedures designed and implemented by
their human resources department. The recruitment strategy of most successful banks has drastically shifted
from the traditional method to e-recruitment owing to it’s proficiency in work flow and data among others.
This study examined the effect of e-recruitment on selection process with a focus on ten selected banks in
the banking and finance industry, located in Lagos, Nigeria. It verified the various methods of e-recruitment
with the view to ascertaining the popular ones used by the banks. The study also determined the prospects
and challenges of e-recruitment. The study adopted survey method and structured questionnaire to collect
data. The questionnaire was structured in line with Likert-five point scale. The test of hypotheses was
performed using Analysis of Variance (ANOVA) one-way test. It was discovered that corporate websites is
the predominant e-recruitment method adopted by the banks. It was also revealed that cost effectiveness is
the chief reason why banks adopt e-recruitment. It was discovered that processing of huge data base is the
major bane of e-recruitment. The study recommended that banks should focus more efforts on the technical
efforts of e-recruitment so as to accommodate the ever increasing data base. It was also recommended that erecruitment should be supplemented with the traditional method of newspaper adverts to handle routine and
non-technical jobs..

Published

2020-01-31

Issue

Section

Articles