Human Resources Practices as a Strategic Tool for Competitive Advantage

Authors

  • Prof. Dr. Satya Subrahmanyam , Sara Azad Fouad Arif

Abstract

This research aims to pattern out the selected human resources practices (training and also
development, compensation, job analysis, job evaluation, recruitment and selection, performance
management and retention) as tools in attaining and also sustaining competitive advantage. The researcher
executed a survey comprises ninety-four (94) subjects as the data collection method. The questionnaire was
distributed among the employees at different branches of Carrefour supermarket in Erbil, Kurdistan Region.
The findings exhibited that training, compensation, performance evaluation, as well as retention is positively
and significantly related to competitive advantage, on the other hand, recruitment and also job analysis had
no relationship with a competitive advantage in Carrefour supermarket in Erbil, Kurdistan Region.

Published

2020-04-30

Issue

Section

Articles